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We build focused software for India's growing businesses.

Small and growing businesses don't need another do-everything platform. They need a few tools that each solve one real problem well.

Three products, each for one kind of business.

That's why WaFlow, ReviewsFlow and InventoryFlow are three separate, focused apps instead of one sprawling suite.

Each product ships and improves on its own, stays focused on its one job, and connects to the others only where it actually helps.

What we believe

Software should fit the business, not the other way round

A sweet shop, a pathology lab and a wholesale distributor do not run the same way, so they should not be handed the same tool. We pick one kind of business, learn how its day actually goes, and build for that.

Meet people where they already work

Customers, patients and retailers in India already live on WhatsApp. We would rather make that channel dependable than ask anyone to learn a new app, and we use the official WhatsApp Business Platform so it stays dependable.

Permission comes before reach

A message people did not ask for costs you trust and can cost you your number. Opt-in, easy opt-out and consent records are part of the product, not an afterthought.

Say only what we can back up

We would rather tell you a product is still in development than imply it is finished. The status of every product is on this page.

Our products

How we work

One problem per product

We'd rather do one job well than ten jobs badly.

Built on WhatsApp

Our customers already run their business on WhatsApp, so our products meet them there, on the official WhatsApp Business Platform.

Numbers we can back up

Every figure we publish comes from real usage, and we're happy to walk you through it.

How we build

Three habits that shape what we ship.

Pilot first, with real businesses

ReviewsFlow is the example. It began as a pilot with two labs, in Mumbai and Pune, before we described it as a product. Their daily volume, their LIMS and their patients shaped the modules, and 48,600+ reports have gone out so far.

Founder-led support on WhatsApp

When you message us, a founder answers, not a ticket queue. ReviewsFlow customers reach the founder personally on WhatsApp, who usually replies within the hour.

One product at a time

WaFlow is live, ReviewsFlow is in pilot and InventoryFlow is in development with a waitlist. We would rather finish one thing than start three, and we tell you which stage each one is at.

Our products at a glance

TechFlow products, who each is for, status and price
ProductWho it is forStatusPriceLearn more
WaFlowSweet shops, retail, coaching institutes and jewellery storesLiveFrom ₹799 a month on the annual plan; ₹1,200 a month half-yearlyWaFlow page
ReviewsFlowOwner-run pathology labs and collection centresPilot₹2,499 a month, one planReviewsFlow page
InventoryFlowDistributors, stockists and wholesalers with one or more godownsIn developmentNot announced yetInventoryFlow page

Visit or reach us

We're based in Worli, Mumbai. You are welcome to visit; message us first so we can set a time.